A czech media group RHA decided to rebrand as they are expanding and they wanted to unify all their sub-brands as well as modernise their current logo and identity.

Our task was to come up with a completey new branding style and identity. As the brand had expanded and currently has two divisions - Communications and MEdia, we needed to come up with a system that brings those sub-brands together, makes them all recognisable as one group and also gives ys space for future additional divisions.

We created a modern logo with minimalistic design including simple geometric shapes. The original brand's colour was a bright green, which we wanted to keep as a recognisable element.